40 Best Selling Printables On Etsy: Ideas For Your First Digital Product

If you’re looking to get started with your own Etsy store for digital downloads in 2022 but don’t know where to start, then this list of best selling printables on Etsy is for you.

So you’ve decided to make your first digital product to sell on ETSY?


Etsy is a great place to sell digital products because it has an established customer base, and there are no upfront costs involved. Selling Printables on Etsy is a great way to start earning passive income.

However, creating your first digital product can be scary, especially if you have no idea where to start.

When I started my Etsy store, I did a lot of research to find printables that sell well on Etsy. That’s why I decided to create this list of best-selling printables on Etsy for anyone looking to start their own store.

The best part of these best-selling printable items is that they are all priced at $15 or less!

Since there are no upfront costs, competitively pricing your product can be one of the biggest factors in determining whether or not your product will sell.

If you want to take the first step into a successful passive income business venture and start with ETSY, check out this list for top selling Etsy printables.

Best Selling Printables on Etsy
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Is it worth selling printables on Etsy?

Absolutely YES, Etsy is a fantastic online marketplace to sell digital products. Etsy is best known for selling handmade/custom-made goods, but they have a thriving market of digital downloads as well!

Selling on Etsy makes sense because it’s an already popular platform that you can tap into and take advantage of its pre-existing traffic.

According to a report, Etsy had 89.6 million active buyers by the end of Q2 2021 (June 2021), and this number is still increasing.

This means Etsy is an attractive platform to build an online business. However, as more sellers join, the competition gets harder.

To be a successful Etsy digital product seller, you must take an analytical approach to find a product that people are looking for and willing to pay for it.

And make sure you know the real cost of selling on Etsy before starting your Etsy shop.

Want to start an Etsy store? Sign up here and get 40 free listings!

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How Can I make selling Printables on Etsy?

It all depends on your niche and the demand for that content because some niches are more popular than others. However, if you tap into the right niche, you can sell your printables to hundreds of people on Etsy over years.

For example, Julie has a best-selling digital download in the wedding niche, and it has made her over $1700! Just one printable product that took her a few minutes to design.

She has put a free e-book of other hot-selling printables that you can create as a side hustle.

selling printables on etsy
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She also has a course that has got some raving reviews!! This course teaches everything you need to know to sell all kinds of printables on Etsy.

Best selling printables on Etsy
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An Etsy bestseller can make you a lot of passive income, but it requires testing and research to find the best product.

what are the most popular printables on etsy?

There are two types of printables that sell on Etsy

  1. Seasonal printables: Printables that are popular during certain time of the year. Like Christmas tags, Holiday greetings, Halloween favor tags etc.
  2. Evergreen printables: Printables that sell all year round and people can use them for different occasions. For example, birthday cards, thank you notes, party invitations, trackers, journals, etc.

The best way to find out what to sell on Etsy is by doing research when you first get started as a new seller.

There are many ways to do this, but one of the best ways is to look at what printables are currently ‘popular’ on Etsy. Then you can see what printables are selling and which niches have the most demand.

When I started my shop, I added around 18 seasonal listings (popular at that time) along with evergreen digital products, and those seasonal products helped me make my first 15 sales.

So having a mix of both seasonal and evergreen products gives you the best chance of having a successful Etsy printables shop.

The most popular items on Etsy are not always the best-selling, but they do give you an idea of what type of products to create in order to get started with your own Etsy store.

Here are some categories (BEST SELLING Etsy niches) to consider while setting up your Etsy printable shops. Within each category, you’ll find the most popular printable ideas to sell on Etsy.

  • Wedding printables
  • Home decor and wall art
  • Baby and Nursery
  • Self improvement -planners, trackers or journals
  • Printable for Kids
  • Theme Party invites and decor
  • Seasonal Printables

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printables to sell on etsy
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Best Selling Printables on Etsy in 2022

Here are the best selling printable ideas to sell on Etsy and earn passive money from them in 2021, 2022, and coming years.

Customizable Wedding Printables to sell

Wedding is one of Etsy’s most popular printable categories, and there are several printables for them. From save the date cards to thank you cards, you can design and sell your best creation on Etsy.

The best part is that these can be customized according to your customer needs – theme, color, or wording.

etsy printables
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These best selling wedding printables include:

1. Wedding planners

2. Bachelorette party invites

3. Bachelorette and bridal shower games

4. Save the Date card and invite template

5. Wedding menu printable

6. Wedding welcome sign

7. Place cards and Table numbers

Best Printable Ideas for Kids

Your best-selling printables on Etsy can be anything that has to do with kids. This will help you get a lot of sales because parents are always looking for cute things or activities to print for their kids.

Consider best selling printables ideas like:

8. Coloring pages

selling coloring pages on Etsy
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Best selling printables on Etsy

9. Customized back to school signs

10. Weekly chore chart and reward coupons

11. Handprint activities like Father’s day cards

12. Worksheets and educational resources for homeschool kids

Want to niche down and sell kids printables? Check this ‘creating printables for kids‘ course by For mommies by mommy. It includes training as well as templates you can use to sell on Etsy. She also has a separate course on selling printables on Etsy on weekend– perfect for side hustlers who don’t want to invest in the comprehensive course mentioned above!

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Best selling Home decor wall art

Home decor and wall art is another popular niche on Etsy to sell digital downloads to print.

You can turn inspiring quotations or your watercolor art into digital files as art or prints for the nursery, bathroom, laundry room, or kitchen and sell them as pdf files.

Printable bestsellers on Etsy are often printables for the bathroom or kitchen. People like to download these files and use them as wall art, decorations, etc., but they can also give them away as gifts!

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Here are some best selling digital arts on Etsy:

13. Prints of artwork like botanical watercolor prints

14. Printable photography

15. Custom wall prints/ poster – family names

16. Funny Quotes

Cute Baby and Nursery printable to sell on Etsy

Next on our list is the best-selling printable on Etsy: Baby and Nursery. This is also a very profitable niche to target. People are always excited to buy a printable that is perfect for their baby shower or nursery.

Some of the top printable ideas to consider:

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17. Animal Print nursery wall art

18. Rainbow wall art

19. Personalized gender reveal

20. Personalized newborn birth announcement

Popular Printable Planners, trackers, or journals

Etsy has a huge market for people who like to buy products related to planning and organization or self-improvement. In fact, one of the most popular sellers on Etsy – Plannerkate is a planner shop.


You may sell complete planner kits or just individual components. Planners can be as basic as day planners or as complicated as seasonal ones.

21. Monthly Calendars

22. Weekly Planners

23. Daily Sheets

24. Meal Planners with grocery lists

25. Budget Planners

26. To-do lists

Trackers or Checklists:

These are best for people who like to track things that require more detail. They can also be used by companies or individuals looking to keep track of specific goals, events, and deadlines, etc.

Here are some of the hot-selling ideas:

27. Debt Trackers and Saving Trackers

28. Habit Trackers

29. Goal Setting

30. Health/Fitness Trackers

31. Baby Milestone tracker/charts

32. Cleaning checklist


These are best for people who like to track their daily activities, moods, or feelings and want a more personalized experience. 

Here are some top-selling ideas:

33. Gratitude Journal

34. Self Care Journal

Party Printables

Kids theme party invites are one of the popular digital products to sell on Etsy.

You can sell templates so that parents can add party details using easy-to-use software like Corji or offer personalization as an upsell.

party printables
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selling party printables on ETSY

In addition, Scavenger hunts are the perfect solution for birthday parties, holidays, and corporate team-building events. Your printable could stick to a specific theme or use customized items for an age-appropriate game.

35. Theme party invites

36. Personalized Birthday Placement mats

In addition to theme party invites, you can theme-related party items like party placement mats, party games, party banners, party favors cards, or printable activities like scavenger hunts.

Trending Seasonal printables

Selling hot seasonal printables is one of the best methods to get your brand’s name out there and tap into a lucrative printable market.

They’re easy to sell, and the best part is that people looking for these printables are already in a buying mood. They’ve got the money ready to spend on your products so you don’t even have to persuade them too much about why they should buy from you.

37. Gift Tags – Christmas Gift Tag, Trick or Treat tags

38. Greeting cards – Birthday cards, Seasonal greeting cards

39. Printable gift activities for Kids like handprinted cards for mother’s day

best selling printable on Etsy
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Printable activities for kids

Make Money Selling Printable Stickers

Stickers are the TOP selling products on Etsy, not just in the printable or digital category. They are versatile and are used in so many ways.

As best-selling products on Etsy, they have been around a while, but you may not realize how easy it is to make them yourself!

If you’re interested in earning money from home, designing your own printable stickers is a great idea!

Mim is a 5 star Etsy sticker seller and has a free sticker class for anyone wanting to make and sell stickers on Etsy.

Selling stickers on ETSY
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FAQ Related to Best Selling Printables on Etsy

How to Price your digital printables?

Pricing digital products can be a challenge. You need to make sure you are competitive with the market and find your sweet spot. You can price on a higher-end, but it’s best if you test out lower prices first until you hit that perfect place.

The best way to determine price is by doing some research and seeing what your competitors are offering.

Remember that you can run sales on Etsy. If not many people buy at full price, try lowering the cost next time or running a sale if needed. Just wait and watch to see how it performs. 

What are printables?

Printables are digital files that can be printed. They are generally used to print and create personalized items such as invitations, calendars, thank you cards, etc.

What is the difference between digital downloads and printables?

Printable products are digital downloads that can be printed at home or taken to a professional printer. Digital downloads, on the other hand, are when you pay for access to an online file, which may or may not be printed. 

Some examples of digital downloads include files like SVG files, e-books, clip arts, video tutorials, etc.

What are the best-selling digital downloads on Etsy?

Some of the top-selling digital downloads include:

  • Digital patterns graphic designs
  • SVG files
  • Clipart
  • Digital stamps
  • Social Media Templates
  • Logos

Can I use Canva to create printables to sell on Etsy?

Yes, you can use Canva to create printables on Etsy. You don’t need Canva pro, free Canva is enough to make and sell printables. But make sure to read Canva terms and conditions before diving into selling printables on Etsy.

You cannot use templates provided by Canva to sell. You must design your product from scratch, and it should be different from what’s on Canva.

Can I make money selling coloring books on Etsy?

Yes! You can create best-selling digital products like coloring books for kids and adults.

You have to be strategic about how to do it and learn best practices from successful sellers who are already making money with their printable Etsy shops. Learn how to sell coloring pages on Etsy and make money.

How much does it cost to sell printables on Etsy?

Starting an Etsy shop is free. Then it takes $0.20 to list the printable on your shop. Once you make a sale, Etsy charges a transaction cost of 5% on the sale price. Here is a helpful article on selling on Etsy fees.

Ready to start with your best selling Etsy printables

Starting an Etsy shop is one the best low start-up cost and easy side hustle you can start today and earn passive money with it.

Printables may be a fantastic business opportunity for anyone looking for part-time work or stay-at-home moms who need a flexible way to make money from home.

There are several popular Etsy printable ideas you can make in your spare time and sell for a profit. The best part is that you may sell them as many times as you like with no shipping fees involved.

Start creating your printables today or hire a freelancer below to help you create one.

Do you want to start a printable Etsy shop? Get 40 free listings for your store! And read my ultimate guide on selling digital downloads on Etsy to make passive income in 2022.

What kinds of printables do you want to sell? Tell me in the comments.

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